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Advertisers Spend More on Digital Ads than TV Ads

Advertisers Spend More on Digital Ads than TV Ads

This year marks the first year that spending on digital advertising will surpass spending on TV advertising.  TV ads or commercials have been the main medium for both major and local companies to reach their target audience.  However, less people are watching...

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Video SEM – 8 Web Video Marketing Tips

Video SEM – 8 Web Video Marketing Tips

With the boom in Internet technologies and social media websites, video marketing is becoming more and more popular. Video can be used to introduce a new product or service; to attract more visitors to your website; to provide a product demonstration or tutorial; to...

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Google Possum Algorithm Update and its Effects on Local SEO

Google Possum Algorithm Update and its Effects on Local SEO

On September 1, 2016, Google launched an algorithm update that has affected local search and the appearance of Google business listings in the search results. According to Joy Hawkins of Search Engine Land, the new Google update seems to mostly affect the ranking of the 3-pack and Google local results, or the results that appear from Google Maps. The following are specific effects that the Possum algorithm update has had on Google business listings and local search results. Call the SEO experts of Proceed Innovative at (800) 933-2402 to answer any further questions you have about how the Possum update will affect your business listings.

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Proceed Innovative Among 50 Most Powerful Google Tech Providers of 2016

Proceed Innovative Among 50 Most Powerful Google Tech Providers of 2016

Proceed Innovative LLC: Passionate about Clients’ Success – is the article CIO Story posted in their August issue featuring the 50 Most Powerful Google Tech Providers in 2016. CIO Story is a digital magazine discussing the technologies of the future such as Internet of Things (IoT), Big Data, Cloud Computing, etc., from the perspective of CIO’s & CxO’s.

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7 Ways to Tell if an Email is Spam (Unsolicited Email)

7 Ways to Tell if an Email is Spam (Unsolicited Email)

Spam emails are annoying and are usually after your sensitive personal information. Most email clients contain spam filters to help keep these messages from reaching the inbox, but some spam mail can still make it past the filter. Knowing how to recognize spam emails can help you avoid opening and responding to these junk, sometimes malicious messages.

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How Local SEO Can Boost Your Business

How Local SEO Can Boost Your Business

The internet has evolved at a staggering rate in the past few years. People can purchase products or services from businesses all over the world regardless of where they live or where the business is located. However, despite this there are some businesses which...

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What is website remarketing?

What is website remarketing?

1. Google Adwords Google’s mission statement is to “organize the world's information and make it universally accessible and useful”.  One of the many Google programs is Adwords. Google AdWords is a paid digital marketing program (also known as Pay-per-click). It is...

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7 Steps to Ensure that SEO Brings You Success

7 Steps to Ensure that SEO Brings You Success

Search engine optimization is vital to many businesses that want to create brand recognition and attract more customers. In order to ensure that SEO brings you success, we have put together this seven step SEO guide to use and to grow your business with good SEO strategies.

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Tips to Boost your Business Listing on Google

Tips to Boost your Business Listing on Google

Google has made a clear attempt to localize its searches over the past couple of years to show users a list of related businesses in their area when they search for a particular product or service.  This makes it especially important for businesses to make sure that...

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