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PPC vs SEO: Ranking Methods and KPIs
In this guide, we will discuss how the ranking of SEO and PPC differs as well as the key performance indicators (KPIs) to look for to measure the success of each type of campaign. Each method can benefit your digital marketing campaign and they work in different ways to increase your visibility in the rankings and drive more traffic to your website.
Recent Google Core Updates and the Effects
In this guide, we will discuss each of the major core updates launched by Google in the fall of 2023 and March of 2024, as well as smaller updates that occurred in 2023 and 2024. We hope that by highlighting the effects of these updates, you can better understand why the performance of your website has been affected.
Daily Influence Podcast with Patrick Panayotov from Proceed Innovative
Catch the latest episode of Daily Influence podcast with Patrick Panayotov from Proceed Innovative! Don’t miss his advice on turning obstacles into learning opportunities and celebrating every win.
Proceed Innovative Named Among Most Promising Google Solutions Providers to Watch in 2024 by Achiever Magazine
We are proud to announce that Proceed Innovative was named one of the most promising Google solutions providers to watch in 2024 by Achiever Magazine. A company profile of Proceed Innovative was featured in the July 2024 issue of Achiever Magazine as the cover story to commemorate this distinction.
Steps to Design and Build an SEO Friendly Website
In this guide, we discuss the steps you should take to design and build an SEO friendly website. Combining your SEO strategy with the website design process will ensure that your website is visually appealing, user-friendly, and ready to drive organic traffic.
Google Business Profile Shutting Down Chat: FAQ
Google recently announced that they will be shutting down Google Business Profile chat and call history features as of July 31, 2024. This will affect all businesses who use the chat and calls features through GBP to communicate directly with consumers. It is important for businesses who use the chat to anticipate the end of this feature and to take the right steps to save their chat and call histories.
16 Effective WordPress Security Practices
All websites are at risk of breaches and cyberattacks, and websites managed with WordPress are no exception. In this guide, we discuss some of the best security practices for WordPress websites that can help lower the risk of data breaches and cyberattacks.
Proceed Innovative Sponsor and Attendee of the Assisting Hands Home Care 2024 FEAR Conference
Assisting Hands Home Care has become a reputable franchise business, but not just within the home care industry as they were named a Top Franchise for 2024 by Franchise Business Review. As a digital marketing service provider for Assisting Hands, Proceed Innovative was one of the sponsors of Assisting Hands Home Care’s FEAR 2024 event.
Proceed Innovative Shares SEO Insights at Marketing Collective Summit
When searching for a product or service or for general information, more than 9 out of 10 people conduct their search on Google over another search engine. Google no doubt has a stranglehold on the search engine market that is still going strong into 2024. However, there are a handful of other search engines that are used on a regular basis, but they take up a much smaller share of the market. In this guide, we will discuss each of the main search engines as well as their market shares from February 2023 through February 2024.
Search Engine Market Share 2023-2024
When searching for a product or service or for general information, more than 9 out of 10 people conduct their search on Google over another search engine. Google no doubt has a stranglehold on the search engine market that is still going strong into 2024. However, there are a handful of other search engines that are used on a regular basis, but they take up a much smaller share of the market. In this guide, we will discuss each of the main search engines as well as their market shares from February 2023 through February 2024.