Google has become such a big part of everyday life in the last 20 years. What started as an obscure company running out of a garage is now the biggest search engine in the world that many people use on a daily basis. The fact that the word “google” has become a verb...
If the year 2020 has taught us one thing, it is that the online visibility and brand awareness of your business is crucial. The COVID-19 pandemic has kept people inside more than usual which essentially gives businesses a guaranteed audience online. If your business...
When Google releases an algorithm update that changes the way websites are ranked the digital marketing field has to adapt. On May 28, 2020, Google announced an upcoming change to their algorithm in which a new metric will play heavily in the ranking of websites:...
There is no question in today’s digital marketing world that if you want your website discovered, you need to be present in the Google search results. The search engine giant has been the main search engine used by people browsing the internet for nearly two decades...
Consumers search for everything online whether they are looking for specific products, a service to be performed, or a place to eat. This makes a business’s website extremely important as this is often a consumer’s first introduction to a company. It is one thing to...
