How to Create an Effective SEO Strategy for 2021

How to Create an Effective SEO Strategy for 2021

If the year 2020 has taught us one thing, it is that the online visibility and brand awareness of your business is crucial.  The COVID-19 pandemic has kept people inside more than usual which essentially gives businesses a guaranteed audience online.  If your business...
Google Dominates Worldwide Search Engine Market Share

The New Google Ranking Factor: Page Experience

When Google releases an algorithm update that changes the way websites are ranked the digital marketing field has to adapt.  On May 28, 2020, Google announced an upcoming change to their algorithm in which a new metric will play heavily in the ranking of websites:...
Is Your Website Up to Date? SEO Audit 2020

Is Your Website Up to Date? SEO Audit 2020

Consumers search for everything online whether they are looking for specific products, a service to be performed, or a place to eat.  This makes a business’s website extremely important as this is often a consumer’s first introduction to a company.  It is one thing to...