About the Author: Patrick Panayotov

As a partner at Proceed Innovative LLC, Patrick Panayotov is focused on expanding business opportunities for clients and constantly improving the results from their marketing campaigns. Patrick graduated from the University of Illinois at Urbana–Champaign with a Dual Degree in Finance and Marketing. He has been featured in many digital marketing publications, press releases, podcasts and videos. He was the chairman of the Schaumburg Business Association and is always very active in supporting the local business community.

Why Businesses Should Invest 20% of Their Marketing Budget in GEO
AI-driven search is changing how people find businesses. Learn why allocating 20% of your marketing budget to Generative Engine Optimization (GEO) helps brands stay visible, competitive, and future-ready.
Proceed Innovative at the Global Leadership Summit – Schaumburg
Proceed Innovative proudly participated in the Global Leadership Summit – Schaumburg, hosted by the Schaumburg Business Association’s Diversity Alliance Group.
Voice Search SEO: Top 8 Practical Tips For Businesses
Discover practical voice search optimization tips for 2025. Enhance your SEO with conversational keywords, schema, and faster load speeds.
How AI will affect Digital Marketing in 2026
AI is rapidly reshaping digital marketing, and 2026 will mark a major shift toward smarter automation, hyper-personalized campaigns, and predictive analytics. From AI-driven SEO and content creation to advanced audience targeting, discover how artificial intelligence will redefine strategy.
The Search Visibility Framework: How to Dominate the SERP in 2026
Discover how to dominate search results with Total SERP Coverage. Learn why appearing across multiple result types—organic listings, featured snippets, videos, and more—is now key to visibility, trust, and conversions in today’s competitive SEO landscape.
Google’s August 2025 Spam Update Is Now Complete
Google’s August 2025 Spam Update has officially finished rolling out. Discover what changed, which practices were targeted, and how website owners can protect rankings and stay compliant with Google’s rules.
Apple’s Next Big Move: AI-Powered Answer Engine for Siri by 2026
Apple is set to launch its AI Answer Engine with Siri in 2026, reshaping search and voice assistance. Learn how this update could impact businesses, SEO, and the way users interact with Apple devices.
Google Rolls Out August 2025 Spam Update Targeting Search Quality
Google’s August 2025 Spam Update has finished rolling out. Learn what ranking changes to expect, the spam tactics Google targeted, and how to keep your site safe from penalties going forward.
6 Smart Tactics to Rank Your Website on ChatGPT
Want to rank your website on ChatGPT? Discover how AI-driven search is changing SEO, what factors influence visibility in AI answers, and practical strategies to boost your site’s presence in ChatGPT results.
How to fix ‘Duplicate without user-selected canonical’ in Google Search Console
Struggling with “Duplicate without user-selected canonical” in Google Search Console? Learn what it means, why it happens, and proven steps to fix this issue and keep your website indexed correctly.