The marketing landscape, both digital and otherwise, is largely divided into two main types of marketing; business to consumer (B2C), and business to business (B2B). Recently, Proceed Innovative hosted a live Google Partners Connect presentation on B2B marketing that...
While this time of year is one of the best to take vacations as a result of lower airline tickets and slow business, there is still much to learn about upcoming and even current consumer behavior trends. Google has revealed some exciting new information about customer...
Email marketing is an important element of digital marketing campaigns that is here to stay. However, it is important to continue to develop and adjust your email marketing campaign because email tactics and audience behavior are constantly changing. Email marketing...
The old adage “content is king” still rings true when it comes to digital marketing, but the type of content that is most important is changing. There is no doubt that text based content such as service pages, blog articles, press releases, and others are still very...
On May 17, Google hosted a Google Partners Connect live stream session in which experts from Google discussed the best ways for businesses that offer home services to grow their audience online. At Proceed Innovative, we have had many clients in the home services...